Generation Z

Facebook Records Highest Young Adult Use in Three Years
Facebook Records Highest Young Adult Use in Three Years
June 02, 2024  |  Meta

Meta Platforms says young adults are flocking to Facebook. “Facebook is still for everyone, but in order to build for the next generation of social...

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54% of Gen Z Shoppers Use Pay Later Plans to Buy Groceries
54% of Gen Z Shoppers Use Pay Later Plans to Buy Groceries
May 31, 2024  |  Consumer Finance

Pay later plans — those arrangements enabling consumers to cover purchases over a set period of time — are not only a popular way to...

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Gen Z Members Expect Credit Unions to Double Banking Features
Gen Z Members Expect Credit Unions to Double Banking Features
May 30, 2024  |  Credit Unions

According to PYMNTS Intelligence data, 95% of U.S. credit unions (CUs) are now wooing prospective Gen Z members. However, as “How Credit Union Innovation Can...

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Walmart Exec Details Immersive Experiences in Digital ‘Realm’
Walmart Exec Details Immersive Experiences in Digital ‘Realm’
May 29, 2024  |  Retail

Consumers increasingly want immersive eCommerce journeys, and Walmart is launching new digital shopping experiences to meet this demand. In an interview with PYMNTS following the...

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Gen Z Consumers Save Nearly 10% of Their Monthly Income
Gen Z Consumers Save Nearly 10% of Their Monthly Income
May 24, 2024  |  Consumer Finance

Generation X consumers, baby boomers and seniors all allocate more than 60% of their monthly incomes to housing, supplies and other regular bills. Generation Z...

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Walmart Takes Amazon Battle Into New Virtual Spaces
Walmart Takes Amazon Battle Into New Virtual Spaces
May 24, 2024  |  Retail

As Walmart and Amazon compete to win younger shoppers’ retail spending, the former is looking to capture Gen Z’s imaginations with new digital experiences to...

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Nearly One-Third of US Credit Card Holders Say Their Next Card Will Be Co-Branded
Nearly One-Third of US Credit Card Holders Say Their Next Card Will Be Co-Branded
May 23, 2024  |  Credit Cards

About 1 in 4 consumers in the United States own at least one co-branded or store-specific credit card. However, their popularity doesn’t come close to...

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Why Gen Z Can Be Credit Unions Best Friend or Worst Enemy
Why Gen Z Can Be Credit Unions Best Friend or Worst Enemy
May 22, 2024  |  Credit Unions

In the current economic environment, Generation Z consumers struggle more than older consumers. Nonetheless, they are a growing demographic that financial service providers — including...

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Department Stores Aim to Attract Gen Z and Millennials
Department Stores Aim to Attract Gen Z and Millennials
May 20, 2024  |  Retail

Macy’s, Kohl’s, Nordstrom and other department stores are reportedly facing a pressing challenge in attracting younger customers. The rise of social media, specialty retailers, big-box stores and online...

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