Streaming

Zara Bringing Fast Fashion Live Shopping Shows to the US
Zara Bringing Fast Fashion Live Shopping Shows to the US
June 03, 2024  |  Retail

Zara is reportedly bringing its live-shopping broadcasts — already popular in China — to the U.S. The fast fashion brand is aiming for new ways...

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Tastemade Says Multitasking Presents a Big Contextual Commerce Opportunity
Tastemade Says Multitasking Presents a Big Contextual Commerce Opportunity
June 03, 2024  |  Commerce Connected

Consumers are increasingly engaging across multiple devices even for formerly passive activities, such as viewing films, creating a commerce opportunity for brands that can provide...

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Spotify Raises Prices for Second Time in 12 Months
Spotify Raises Prices for Second Time in 12 Months
June 03, 2024  |  Streaming

Spotify is raising the prices of its premium plans in the United States, saying it aims to invest in its product features. Beginning immediately for...

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Walmart Takes Amazon Battle Into New Virtual Spaces
Walmart Takes Amazon Battle Into New Virtual Spaces
May 24, 2024  |  Retail

As Walmart and Amazon compete to win younger shoppers’ retail spending, the former is looking to capture Gen Z’s imaginations with new digital experiences to...

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Apple Fights EU’s $2 Billion Antitrust Ruling
Apple Fights EU’s $2 Billion Antitrust Ruling
May 23, 2024  |  Apple

Apple has appealed a nearly $2 billion antitrust fine handed down by European regulators. As Reuters reported Tuesday (May 22), the appeal comes after the...

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AI Turns Streaming Video Search Into Churn-Reducing Conversations
AI Turns Streaming Video Search Into Churn-Reducing Conversations
May 16, 2024  |  Streaming

Streaming platforms have transformed the content and digital entertainment landscape. Platforms like Netflix, Amazon Prime Video, Hulu, and many others all offer subscribers access to...

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Walmart Teams With Disney in Race Against Amazon for Streamers’ Spending
Walmart Teams With Disney in Race Against Amazon for Streamers’ Spending
May 10, 2024  |  Retail

As retail behemoths Amazon and Walmart compete for consumers’ spending, both are turning to video streaming ads to open up new sales opportunities and drive...

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US Consumers Demand Brand-Friendly Shoppable Video Content
US Consumers Demand Brand-Friendly Shoppable Video Content
May 06, 2024  |  Retail

As commerce and entertainment become increasingly intertwined, high-intent consumers are still turning to brands’ and retailers’ websites to get their shoppable content. While commerce-integrated content such as shoppable livestreams...

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Report: Kroger and Disney Exploring Streaming Service Offering
Report: Kroger and Disney Exploring Streaming Service Offering
May 01, 2024  |  Partnerships

Kroger and Walt Disney Co. are reportedly exploring a partnership that would offer the Disney+ streaming service to subscribers of Kroger’s grocery delivery program. If a deal is struck, Kroger Boost subscribers...

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