A payment is never just a payment. Increasingly, it is a gateway into a lifelong customer relationship. And with the recent trend across the payments...
As retailers look for ways to boost sales with their most loyal customers, Nordstrom is finding that supplementing its digital loyalty program with in-person events...
They’re probably not going to Paris to see Taylor Swift. But spending among older, high-income consumers has led a Q1 travel surge that cuts across income...
McDonald’s is reportedly set to modernize its marketing strategy by launching a digital marketing fund to be paid into by its U.S. franchisees. The move aims to...
Payments platform Sezzle wants to reward users to stay on top of their bills. To that end, the company on Wednesday (May 1) announced the launch of...
In today’s digital age, the combination of innovative financial products and a loyal, international fanbase holds the potential for significant market disruption. The recent collaboration...
As ongoing financial challenges have grocery shoppers more cautious about their purchasing, many are seeking out digital rewards. In its fourth quarter and full year fiscal 2023 financial...
JCPenney has debuted its Rewards and Credit Program, a free loyalty program for customers. “Last year, JCPenney announced a $1 billion reinvestment plan to further...
In an era where customer loyalty is as fleeting as the latest trend, artificial intelligence (AI) is emerging as a potential game-changer, empowering businesses to...